Marketing Strategy To Make Your Business Marketing Attempts a Profitable One

Once you are about to launch your next business marketing strategy, there is one thing that you may want to know if seek a very profitable return. You see, I have spoke about this in my book and in my newsletter for the last couple years or so and a great copywriter that passed even wrote about this a while back.

When you are looking for your marketing strategy to be a winner, then you want to know what will bring in the best return on your business marketing efforts and investment. If you have tried marketing online or offline and have a website, then this is the best way to see a huge improvement.

What am I speaking about?

Hang on while I explain it to you real quick. This marketing strategy is only going to cost you about fifty cents per lead and can easily bring up to 400% better results and anyone who has used this in their business marketing will agree.

The marketing strategy is simply taking your online leads offline. If you have a business and you have a website, then simply take your online people who sign up at your site to a different medium. With emails being deleted everyday and so much spam, this leaves so many business owners to see fewer results.

The direct mail route is the way to go.

When you take your leads offline, you now are taking an online impersonal approach to an invited guest approach. If you have an auto responder and are capturing email and name info now, why not simply ask them to put in their address for a free report, free sample, free whatever you were offering to begin with. You can keep your marketing strategy of emailing them, but also now you can contact and follow up in direct mail which few business owners do. This means competitive advantage for you. A huge bonus tip…

To get the best response from your business marketing and your website auto responder or lead capture method…is to not ask for all address and extra info in initial offer. Many people will leave because it is a hassle to sign up for what you are offering. However, if you just simply ask for email and name or email, phone, name and then in the email ask them to reply with their offline mailing address to get additional free offer, report, or whatever…

Now you have continued to not only have a nice marketing strategy of online contact, but also you can contact in direct mail. Try this in your next business marketing attempts and see how much this marketing strategy will pay off for you.